VENDOR INFO

WELCOME!

Smorgasburg markets are the largest weekly food events in the country, attracting tens of thousands each day to markets in New York and Los Angeles. The markets are a launchpad for new food businesses and a place of exploration for locals and tourists.

While the Smorgasburg brand remains the same each day, the individual events have a slightly different vendor mix, crowd and requirements of operation. The information contained here is intended to help you complete the various steps necessary before you sell with us for the first time at any of our various locations.

There are requirements passed on by the city (e.g. permits), those placed on us by our landlords or partners (e.g. insurance documentation), and those we place on each vendor to ensure the quality and uniformity of the events (e.g. payments and payment systems).

Each section below details specific requirements relevant to each vendor, along with location specific details where necessary. The sections are laid out in order of priority in terms of lead time before our opening day. Meaning please start work on the requirements in sections 1 and 2 before moving onto sections 3, 4, and 5.

Please note that each section details a specific requirement you must meet in order to be included on your agreed start date. If at any time you have questions or issues please direct them to la@smorgasburg.com

COMMITMENT
Food vendors commit to participating at Smorgasburg every single week, as long as they wish to be a vendor at Smorgasburg. If at some point the market no longer proves to be a viable venue for your business you may discontinue participation. However, while you participate you are committing to your spot each of the weeks of the season no matter the weather or circumstance.  Taking days off to other events, public or private, is not allowed under any circumstances. If on some occasion you are unable to attend the market during the season, you will still pay the weekly space fee. Should you wish to leave any market, two weeks’ notice should be given, by email.

SEction Guide

SECTION 1: PERMITTING

SECTION 2: STANDARD DOCUMENTS FOR ALL EVENTS

SECTION 3: DAY OF LOGISTICS

SECTION 4: POINT OF SALE

SECTION 5: APPLE PAY

SECTION 6: DATA SHARING VIA DOMO

SECTION 7: WEEKLY MARKET PAYMENTS

SECTION 8: WASTE REDUCTION

SECTION 9: YOUR BRAND

SECTION 10: SOCIALS

 
 
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SECTION 1: PERMITTING

The State of California requires that all vendors have a Seller’s Permit in order to regulate the collection of sales tax.

For Food Vendors: If you are not vending from a permanently licensed food truck or cart, you will also need to fill out a Temporary Food Facility Application.

 
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SECTION 2: STANDARD DOCUMENTS FOR ALL EVENTS

Everyone must sign our Vendor Agreement and provide a Certificate of Insurance (COI).

 
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SECTION 3: DAY OF LOGISTICS

Day of market info.

 
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STEP 4: POINT OF SALE

Square is a mobile cash register and payment processing system. Smorgasburg vendors are required to use Square point of sale at their booth to process all payments, including credit cards, and to disclose daily sales numbers to us.

 
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STEP 5: APPLE PAY

Smorgasburg and Apple Pay have a year long partnership that directly benefits vendors through weekly market discounts.

 
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STEP 6: DATA SHARING VIA DOMO

Data sharing is a requirement of participation in Smorgasburg. Domo, a trusted data services provider, helps automate data sharing so we can build a robust picture of health, trends and possibilities at our markets.

 
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STEP 7: WEEKLY MARKET PAYMENTS

All vendors pay for their market space(s) in advance on a weekly basis. To collect payment, we use an online payment portal via the site bill.com..

 
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STEP 8: WASTE REDUCTION

Each Smorgasburg market is anti-plastic, and is moving towards zero waste. All vendors are required to use specific materials in their food service to achieve our sustainability goals.

 
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STEP 9: YOUR BRAND

You’ve been accepted to Smorgasburg because you make amazing food. But creating a memorable brand that customers want to return to goes beyond what you make in the kitchen.

 
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STEP 10: SOCIALS

Check us out on socials!